Question: The PETA print ad in the slides, used what type of appeal?
Answer Options:
A) warm and fuzzy
B) fear
C) guilt
D) sex
E) patriotism
Answer: C) guilt
Question: Visuals should be shown:
Answer Options:
A) Continually during the presentation.
B) After the major points are presented.
C) As they are referred to in the speech.
Answer: C) As they are referred to in the speech.
Question: ‘Emblems’ refer to the unintentional gestures we may use when we’re nervous.
Answer Options:
A) True
B) False
Answer: B) False
Question: There was a speech you did NOT give in this class. What speech was this?
Answer Options:
A) Congress
B) Sales/Policy
C) Propaganda
D) Value
Answer: A) Congress
Question: Humor appeals in ads account for less than 10% of all advertisements.
Answer Options:
A) True
B) False
Answer: B) False
Question: What type of syllogism is this? Major: If Michael goes to the dentist every six months he reduces his risk of gum disease. Minor: Michael goes to the dentist every six months Conclusion: Michael is not at risk for gum disease
Answer Options:
A) categorical
B) disjunctive
C) conditional
D) inductive
Answer: C) conditional
Question: “Either we have the meeting at home, or at school. The meeting is not at home. Therefore, the meeting is at school.” This is an example of what type of syllogism?
Answer Options:
A) conditional
B) disjunctive
C) categorical
D) warrant
Answer: B) disjunctive
Question: The sample sales outline I reviewed in class, was about which product/brand?
Answer Options:
A) Apple
B) Dogecoin
C) Starbucks
D) Brawndo
E) Honda
Answer: D) Brawndo
Question: Identify the part of Toulmin, the word “Most” refers to: “Most people sentenced to the death penalty disproportionately belong to minority groups.”
Answer Options:
A) Claim
B) Grounds
C) Warrant
D) Qualifier
E) Rebuttal
Answer: D) Qualifier
Question: Your thesis point should be phrased as a question.
Answer Options:
A) True
B) False
Answer: B) False
Question: The Extended Parallel Processing Model argues that when using fear appeals, you should offer solutions the audience can actually implement. Which aspect of a fear appeal is this?
Answer Options:
A) fear control
B) danger control
C) non-responsive
Answer: B) danger control
Question: Audience members should always be given handouts before you start your presentation.
Answer Options:
A) True
B) False
Answer: B) False
Question: Identify the part of the Toulmin model: “The death penalty should be abolished.”
Answer Options:
A) Claim
B) Grounds
C) Warrant
D) Qualifier
E) Rebuttal
Answer: A) Claim
Question: The Extended Parallel Processing Model would argue that people who said the world would end on December 21, 2012, is an example of which aspect of a fear appeal?
Answer Options:
A) fear control
B) danger control
C) non-responsive
Answer: C) non-responsive
Question: Inductive reasoning is where you move from a specific instance to a general conclusion.
Answer Options:
A) True
B) False
Answer: A) True